Instituto Universitario de la Paz- UNIPAZ

The Power of Strategy Innovation: A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities (Registro nro. 3730)

000 -LEADER
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INTERNATIONAL STANDARD BOOK NUMBER
ISBN 978-08144-3365-2
NÚMERO DE CLASIFICACION DECIMAL DEWEY
Numero de Clasificacion 658.8
Numero de Item j72t
ENTRADA PRINCIPAL--NOMBRE DE AUTOR
Autor Robert E. Johnston, Jr
TITULO
Titulo The Power of Strategy Innovation: A New Way of Linking Creativity and Strategic Planning to Discover Great Business Opportunities
NUMERO DE EDICION
Número de Edicion 1 Edición
PUBLICACION, DISTRIBUCION, ETC. (IMPRESION)
Lugar de Publicacion United Estates of America
Nombre de la Editorial Ama
Año de Publicación 2013
DESCRIPCION FISICA
Número de Paginas 308 p.
FORMATO DE NOTAS DE CONTENIDO
Formato de Notas de Contenido Part 1. Strategy meets innovation. -- Part 2. A guide for implementation. -- Part 3. Advanced strategy innovation.
RESUMEN, ETC.
Resumen, etc Based on the authors Robert Johnson and Douglas Bate’s thirty-two years of experience consulting to major organizations, The Power of Strategy Innovation contains tools and tricks to help companies excel in dynamic markets and provide groundbreaking products and services. You’ll learn how to apply innovative thinking to your company’s business model to bridge the gap between strategy and product development; how to remain flexible, future-oriented, and responsive to market changes and your clients’ changing needs; and how to create a perpetual flow of viable new business opportunities. The authors refer to this as “innovation” rather than “strategic planning,” but the truth is somewhere in-between: through a proven five-phase discovery process --for staging, aligning, exploring, creating, and mapping--strategic innovation will become a company-wide competency. The book’s latest edition, updated in 2013, includes a new preface and epilogue describing the emergence of enterprise innovation and its impact on both companies’ day-to-day planning and focuses on the future. Informative interviews with corporate leaders dispersed throughout the book provide further insight into different industries and the ways they have committed to taking a more innovative approach. To that end, through these shared methodologies, The Power of Strategy Innovation will forever transform the way you do business--and help you rise to become a leader in your industry.
PALABRAS CLAVE
Palabras Claves Strategy Innovation
-- Advanced strategy innovation
ENTRADA ADICIONAL--NOMBRE DE COAUTOR
Entrada Adicional--Nombre de CoAutor Douglas Bate
TEXTUAL HOLDINGS--UNIDAD BIBLIOGRAFICA BASICA
Existencias 1
ADDED ENTRY ELEMENTS (KOHA)
Koha item type Libros
Existencias
Withdrawn status Lost status Permanent Location Current Location Date acquired Cost, normal purchase price Full call number Accession Number Koha item type
    Biblioteca Unipaz Biblioteca Unipaz 2015-10-28 294117.00 658.8 j72t 9780814433652 Libros
Instituto Universitario de la Paz
Centro de Investigación Santa Lucia
Km 14 Via a Bucaramanga - Barrancabermeja - Santander